Call for parents to teach online privacy like road safety

Call for Parents to Teach Online Privacy as a Vital Life Skill

The UK’s data watchdog has urged parents to prioritize online privacy education, positioning it as a critical life skill comparable to stranger danger or road safety. This recommendation follows a study by the Information Commissioner’s Office (ICO) revealing that seven out of ten parents express concern over their children’s ability to make informed decisions about sharing personal information online.

Survey Highlights Gaps in Privacy Awareness

Research conducted by the ICO found that 35% of UK parents believe their children would trade personal data for game rewards or tokens. Additionally, 22% of children under 12 had shared health-related details with AI tools, while 24% disclosed their full name or address online. The study emphasizes that younger children, specifically those aged 8 to 9, face the highest risk of exposing sensitive information.

Despite the importance of the issue, only 21% of parents had never discussed online privacy with their children, and 38% addressed it less than once a month. In contrast, 90% of surveyed parents engaged in conversations about screen time within the last month.

“Many families have never been shown how to talk to their children about online privacy,” stated Emily Keaney, deputy commissioner at the ICO. “It requires a whole society approach to ensure children understand how to protect their data.”

“As concerns grow about how children’s data is used online, families are seeking clear, practical guidance to start these conversations confidently,” added Justine Roberts, founder of Mumsnet.

Addressing Digital Risks in Everyday Conversations

Dame Rachel de Souza, children’s commissioner for England, highlighted the need for proactive measures. “Too often we are playing catch up, so it’s essential that parents feel equipped to have early, everyday discussions about the risks of being online and how to respond when something makes them uncomfortable,” she said.

The ICO campaign aims to simplify these conversations, framing online privacy as naturally important as teaching a child to cross the road safely. With digital technology increasingly shaping children’s lives, the emphasis is on integrating privacy education into daily routines to safeguard their wellbeing and development.

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